Digital Media Department

The new area of GIFFONI EXPERIENCE for the production and distribution of new web video content with the latest innovative techniques, viral marketing and internet Advertising.




Il Senso del Mattino

The first documentary movie filmed in the newsroom of a great national daily newspaper. The tale tells the story and evolution of journalism and the changes of one of the most incredible cities in the world, Napoli. The most eminent daily in the South of Italy in the heart of the city. 

Il Sole 24 Ore

On August 1 1865 'Il Sole', commerciale and political newspaper, the voice of the liberal and innovative bourgeoisie of the time made its debut with the idea that there cannot be social development without economic development.

Today, 150 years later the newspaper has become a complex and comprehensive Syste:: a  one of a kind multimedia system with no matches around Europe and in the States characterized by  a chain of 12 vertical digital dailies, a paywall site, a news&talk radio, an economic and financial press agency as well as a Business School leader in Itally.

The Giffoni Film Festival has produced a docu-film to celebrate the year marking the 150 years of 'IL SOLE', focusing on its style and quality that make it respected as well as renowned everywhere “Lo dice il Sole/It's written on 'THE SOLE'” has become tantamount to reliability and quality.


It's one of the most eminent national Museums. It's located inside the Reggia of Capodimonte, a traditional residence of the Royal Borbon family from Naples.

Founded in 1757, it hosts one of the richest art galleries in Italy with the extraordinary Farnese collection including incredible works by the Italian Maestros of the Renaissance and Baroc as well as the Borgia collection, the collection of Neapolitan painting and the gallery of the 800.

The museum includes works from Botticelli, Pieter Bruegel the Oldo, Mantegna, Raffaello, Tiziano, Caravaggio, Giordano, Martini, Preti. The contemporary art section is also of great importance.

Giffoni Experience has signed a collaboration agreement aimed at giving youth  the oportunity to learn more about the huge importance of this cultural heritage. 10 edufictions of about 15 minutes each will be  made presenting the Museum through 15 different authors and works.

This idea is to speak to youth with their language and at the same time to promote this temple of culture in every corner of the world.

Once the works have been completed they will be shown during all the local and international Giffoni Voyager events.


Paestum and  Velia definitely attract scores of tourists thanks to their incredible ruins and temples however there are also many other archeological parks and museums worth visiting in the Campania Region.

Giffoni Experience, has always been very close to local organizations and institutions promoting three very interesting sites such as the Archeological Museum in Pontecagnano, the archeological provincial Museum in Salerno and the Diocesan Museum. The first named ‘Etruschi di Frontiera/Etruscans from the borders’ collects all the finds and evidence from Pontecagnano and Giffoni.

The priceless heritage consists of finds from over 9000 burials from the Pontecagnano necropolis. The second museum born in 1927, collects the most important finds from the whole province of Salerno.

The Diocesan Museum from the Salerno Cathedral is located inside the former ancient archiepiscopal seminar which hosted the medical school from Salerno and is an important landmark for the whole local culture from the Middle ages till the Eiteenth Century.

The GeX,  will produce a series of special projects to promote these three incredible cultural sites


The ancient and mysterious city of Cuma,, once a Greek colony, was one of the oldest and furthest away from its motherland. According to the legend, the founders of Cuma the Eubei from Calcide chose that side of the coast attracted by the flight of a dove while according to another story they were attracted by the deafening sound of a harpsichord. The legend of the Cuman sibyl is strongly connected to the city. In the third book of the Eneide written by Enea, if he wants to find out what land  has been chosen by the Gods for his people he will have to go to see the oracle from Cuma (Eneide, III, 440-452). The Sybil's cave, remains is one of the most fascinating places tourists love to visit. The Giffoni Experience, in 2017 will make a  docufilm about Cuma, telling the story of its legends and traditions where myths meet legends and the supernatural ancestral call.


«Finally unaware whether we were walking on rocks or ruins we were able to recognize some squared oblong bedrocks, which we had already noticed from a distance, like temples that had survived and memories of a city that used to be magnificent». This is how Goethe described Paestum in his "Italian Journey". A meltig pot of peoples and dominations, it was founded by the Greeks in 600 B.C., AT the beginning it was called Poseidonia, from Poseidon, or Neptune, the Sea God, to whom the city had been dedicated. Over the centuries it became very wealthy and then was abandoned and forgotten about. In 1998 it  was finally declared UNESCO heritage. Giffoni Experience, together with its Digital Department, in 2017 will produce a docufilm narating the fascinating story of this beautiful city.  The GFF intends to promote the Campania area focusing and highlighting its unique beauties and attractions.

The Schola Medica Salernitana

Was the first and most important medical school in Europe in the Middle Ages (11th Century) and for this reason is considered by many the first example of a modern University.

Thanks to the strategic position of Salerno, at the centre of trade and cultural exchanges with Africa and the East, the schola combines the Greek and Latin thought, with the one from the Arab and Jewish culture. The Salerno University is the ideal heir of the schola where there is now a medical and surgery faculty since 2006/2007.

Giffoni Experience, intends to produce and make a docu-film in 2017 narrating the origin and constitution of the Schola Madica Salernitana where also women had an important and essential role in teaching medicine.

Trotula de Ruggiero, was the most famous 'mulieres Salernitanae'.

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